Web Sitesi Tasarımı Hizmetleri
Website Design Service
Bay Parvan
AGT Marka Pazarlama Müdürü
Platin’in esnekliği, bu alandaki şirketlerde nadir görülen bir şey!
Website design is not merely a technical task or programming effort; it is a critical touchpoint within your brand’s marketing strategy. A professional website must be designed based on marketing principles, user experience (UX), visual identity, and business goals to effectively enhance brand awareness, increase sales, and create a meaningful user experience.
At Platin Communications and Marketing Agency, we initiate the website design process with a focus on ensuring your website is not only visually appealing but also functionally optimized. The process includes the following stages:
Stage 1: Website Strategy Development (Catalog Map)
Before diving into design and programming, it is essential to define the website aligned with marketing and branding objectives.Step 1: Analyze the brand and relevant industry.
Step 2: Review the market and both local and international competitors, identifying appropriate benchmarks.
Step 3: Develop target audience personas, identifying their needs, concerns, and expectations.
Outcomes of this research include:- Defining primary website goals (e.g., increasing sales, building trust, information dissemination).
- Understanding user characteristics and how they interact with the website.
Stage 2: Examining Audience Touchpoints with the Website
We analyze the customer journey to determine:- At what points customers visit the website during their buying process.
- What their purpose is when visiting (e.g., comparing brands, reviewing portfolios, building trust, gathering information, making purchases).
- Based on this data, we decide the type of content and pages required on the website.
Stage 3: Understanding Customer Needs
Each section of the website is defined individually according to user needs.Examples of key pages and their purposes include:Portfolio Page:
to showcase brand credibility
Clients Page:
to increase trust
About Us Page:
to introduce brand identity
Contact Us Page:
to facilitate user communication
Services Page:
to present brand solutions
Stage 4: UX Design and Page Prototyping
At this stage, we map the site structure and relationships between pages and design initial prototypes to optimize overall site functionality, content placement, and user interaction.Define page layout structures.
Optimize user navigation throughout the site.
Design user experience for easier access and enhanced usability.
Important Note:Since programming costs significantly more than prototyping, we invest ample time in this stage to gather client feedback, finalize the core structure, and page designs. Any necessary changes are addressed here before moving to the next stage.
مرحله ۵ : تعیین زبان برنامه‌نویسی و روش پیاده‌سازی
بسته به نیاز مشتری و ویژگی‌های وب‌سایت، بهترین گزینه برنامه‌نویسی را پیشنهاد می‌دهیم:استفاده از سیستم‌های مدیریت محتوا (CMS) مانند وردپرس (در صورت نیاز به بروزرسانی آسان).
برنامه‌نویسی اختصاصی برای پروژه‌های سفارشی و خاص
گفتنی است این تصمیم‌گیری بر اساس نیازهای فنی، امنیتی و عملکردی وب‌سایت صورت می‌گیرد.
مرحله ۶ : طراحی هویت بصری و رابط کاربری (UI)
در این مرحله، ظاهر سایت بر اساس هویت بصری برند طراحی میشود.
در صورت
داشتن هویت بصری مشخص:
از همان المان‌ها استفاده میشود.
نداشتن هویت بصری مشخص:
خدمات طراحی هویت بصری یکپارچه ارائه خواهد شد که برای بدست آودن اطلاعات بیشتر از این خدمت، می‌توانید به این صفحه مراجعه کنید.
- قسمت اول:طراحی آیکون‌ها و گرافیک‌های مورد نیاز
- قسمت دوم:انتخاب رنگ‌ها و فونت‌های متناسب با برند
- قسمت سوم:طراحی مدل و سبک کلی وب‌سایت
- قسمت چهارم:تدوین Design System در صورت نیاز که در این بخش به نکات زیر توجه ویژه‌‌ای میشود: طراحی دقیق فرم‌ها، پیام‌‌ها، دکمه‌ها، فضای بین عناصر، رنگ‌بندی دقیق، اندازه‌‌ها و ...
- قسمت پنجم:در آخر و پس از نهایی شدن طراحی UI، همه موارد در ابزارهایی مانند فیگما پیاده‌سازی میشود.
Stage 7: Website Development and Programming (UI)
Once the design is approved, programming begins:
- Coding pages and functionalities following modern web standards.
- Optimizing the site for mobile responsiveness.
- Ensuring security and site speed.
Bay Karim Nazari
Nazari Endüstri Grubu CEO'su
Platin düşünceli bir ortaktır. Onun düşünce tarzının sonuçlarını markamın büyümesinde açıkça görüyorum.
Stage 8: Testing, Optimization, and Support (UI)
After development, the website undergoes a one-month review and testing phase to identify and fix potential issues.
Post this period, a support contract is offered for ongoing security updates and performance optimization.
- Upon client request, promotion and SEO services to increase site traffic are available.
In summary, throughout these eight stages, we focus on:
A marketing-driven approach:
Designing the website based on audience needs and brand goals.
Emphasizing user experience:
Creating a website that users can easily interact with.
Customized solutions:
From tailored WordPress themes to fully custom designs.
Ongoing support and optimization:
Ensuring the website maintains optimal performance after launch.
