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Case Studies

Amir Chocolate Market Analysis: Competitors, Trends, and Gen Z Needs

Amir Chocolate, as Iran’s first multi-branch café, has been a turning point in the country’s chain café industry. By expanding its branches, the brand introduced a new experience of café culture to its audience and set a new benchmark in this sector.

Designing Beheshti Carpet’s Dealership (Franchise) Structure: From Expansion to Standardization

Beheshti Carpet, one of the most reputable brands in Iran’s carpet industry, faced a critical challenge during its expansion journey: growing sales channels without incurring the heavy costs of opening and managing new physical branches.

Launching Beheshti Carpet’s Marketing Team: From Structuring to Performance Boost

Beheshti Carpet, one of the most reputable brands in Iran’s carpet industry, needed to strengthen and redesign its marketing team to achieve larger-scale sales and growth goals. Initially, the team was primarily focused on artistic and creative aspects, but to reach ambitious sales targets and fully enter the digital landscape, it needed a more cohesive and data-driven structure.

Defining Morashin’s Competitive Advantage: A Journey Through the Ten Types of Innovation

In a market like gold and jewelry, where competition is fierce and strong players are constantly emerging, product quality alone is not enough. Brands must identify a sustainable competitive advantage—one that not only attracts customers but also earns their trust and loyalty.

Design and Execution of Kemo’s Booth at World Food Istanbul 2025

Kemo’s participation in World Food Istanbul 2025 was an opportunity to showcase the brand’s vibrant and youth-oriented identity on an international scale. With a focus on experience-driven design principles, Platin created a booth that aligned with Kemo’s visual language, aiming to both attract B2B audiences and enhance physical and digital engagement.

Business Model Design for 'Nutgy' Brand

Prior to this project, the client primarily focused on wholesale sales of nuts and was recognized as one of the main suppliers of these products in Tehran and other metropolitan markets. The brand’s primary customers were wholesalers and large organizations that mainly purchased nuts in bulk, particularly during occasions like Nowruz, for corporate gifting purposes. However, aiming to expand its market and enter the retail sector (B2C), the brand decided to embark on a new journey to directly engage with end consumers.

How BPM Reshaped a Curtain Manufacturer’s Workflow

A reputable company faced significant operational management challenges. Business growth and an increase in orders had not led to expansion opportunities; instead, due to the absence of a well-structured process framework, multiple issues emerged.

Design and Execution of Kemo's Booth at the Turkey Food Expo

Kemo is a Turkish brand specializing in cakes and pastries, designed with a youthful, vibrant, and energetic spirit. Created for a new generation of global consumers, Kemo appeals to those seeking joyful, accessible moments amid the fast-paced rhythm of modern life.

In-depth audience analysis for Gloria to assess the feasibility of expanding product applications.

Gloria is one of the well-known and popular brands in the Iranian market for producing hot sauces. By offering a variety of flavors—including red pepper, green pepper, and garlic-pepper blends—Gloria has established a strong position among consumers of spicy condiments by using high-quality raw materials and standard formulations. Consistent flavor, desirable shelf life, and years of successful market presence have made Gloria a staple choice in the food baskets of many Iranian households.

Gloria Campaign Case Study: “Audience Behavior Change”

Gloria is one of Iran’s most recognized and beloved brands of hot sauces. Offering a variety of flavors such as red chili, green chili, and garlic-chili blends, Gloria’s sauces are made from high-quality ingredients and formulated to strict standards. Thanks to its consistent taste, good shelf life, and strong market presence, Gloria holds a firmly established position among Iranian households’ preferred spicy condiments.

Design of the Zikertu Packaging

Zikreto is an Iranian brand with a specialized focus on active lifestyles, developing personal care products tailored to the needs of physically active individuals. Zikreto’s line of shampoos, body washes, sprays, and body splashes is designed for those who value movement, health, and quality. With an emphasis on delivering professional hygiene solutions, the brand aims to be a daily companion for its energetic and dynamic customers.

Design and Execution of the Bonmano Magic Campaign

Bonmano is one of the most popular coffee brands in Iran. Through a focus on high quality, professional packaging, and a diverse range of products, it has secured a strong position among coffee enthusiasts. By adhering to global standards, the brand aims to deliver a coffee-drinking experience that mirrors the standards of professional cafés.

Nutgy Product Packaging

Nutgy is a dynamic brand specializing in the production and distribution of premium nuts for both B2B and consumer markets. With a firm commitment to product quality, a vibrant visual identity, and an innovative market approach, Nutgy seeks to establish a distinct presence in a traditionally conservative industry—offering consumers a fresh, differentiated experience.

Rebranding the Visual Identity of Amir Chocolate

Amir Nahid, the founder of Amir Chocolate, opened his first café in 2004. Like any new venture, the journey was filled with challenges and hardships. However, through patience, perseverance, and a professional approach, he managed to cultivate a loyal and consistent customer base out of that small café. Customers were drawn not only by the high quality of the products but also by Amir Nahid’s warm demeanor, exemplary customer service, and the cozy, welcoming atmosphere of the café. These factors made the café a favorite spot for regular meetups.

The Rebranding Strategy Development of Amir Chocolate

Mazzex Brand Redesign and Packaging

Mazzex, a brand specializing in healthy oat-based snacks, partnered with Platin Agency to introduce its new product line to the market. One of the brand’s main requirements was to design packaging that would stand out clearly on store shelves while communicating the product’s authenticity to consumers.

Nutgy Branding Case Study

Nutgy, which previously operated in B2B nut sales, decided to enter the B2C market. For this transformation, they approached Platin Agency to develop their branding strategy. Platin carefully analyzed the brand's characteristics and designed a new strategy for it.

Nutgy Environmental Campaign

Nutgy, a brand leading in the production and supply of nuts, is one of the main customers of the organization and plays a key role in the strategy of this brand.

Dot Gym Branding

Dot Gym is a tech-driven fitness center utilizing artificial intelligence (AI) equipment to offer personalized workout plans to its audience

Everyone Has a Team to Support, but Everyone supports Nazari

Design and execution of the Nazari brand campaign for Euro 2024

Nazari's CSR Project

Ideation and execution of the social responsibility campaign of Nazari Industrial Group

Behind the Scenes of a Unified Identity

From strategic planning to creating the story and identity of a beloved brand

Sarmayex at Elecomp: From Strategy to Campaign, from Creativity to Booth

Campaign strategy, booth design and execution, and user acquisition activities for Sarmayex at the 27th International Elecomp Exhibition in 10 days!

From Strategy to Execution of Nazari Brand Exhibition

What impact does integration at touchpoints have on message delivery?

The 23rd Iran International Confectionery Fair (ICF)

Platin Marketing and Communications Agency offers tailored solutions that address the needs of medium and large businesses by improving communication activities and providing necessary infrastructure.

Beheshti Carpet OOH Campaign - Factory Prices

Beheshti Carpet is currently seeking to capitalize on a new opportunity as a manufacturer. With the market's potential around the New Year, the Platin team has been supporting Beheshti Carpet on this path

Rebranding of Leili Pastry

The challenge of rebranding a winning brand is much more sensitive than ...

A Campaign with a Hardware Touchpoint: Leili's Memory Kiosk

Can we ask customers for information in better ways instead of asking at the checkout?

Platin Portfolio / Case Studies